Gabriel Lanzi is an industrial designer and luthier. His love for cars led him to study at a high school focused on industrial mechanics and then industrial design at university. He became passionate about art, design and his other passion: music.

Building the first instruments for himself he learned the trade of luthier, finding in this the perfect balance between art, design and the technique that he always longed for.

He has the collaboration of his father, Alfredo Lanzi, who is an electronic engineer and also passionate about music. His career began in the 60s, being a pioneer in the construction of guitar amplifiers and professional audio.

Lanzi instruments and amplifiers are a balanced combination of art, design and engineering. They are thought and built for those who do not settle for less, for those who value craftsmanship, "handmade" and, above all, for those who are not afraid to innovate.